155 – How to Use Shopify to Sell Your Music – with Tommy Stalknecht of Single Music

Shopify is one of the most popular and powerful tools for building an eCommerce site. So, why can’t musicians use it to set up their online stores? In this episode of The New Music Industry Podcast, I chat with Tommy Stalknecht of Single Music. Their platform integrates with Shopify and offers relevant analytics to help you grow your music career. Download the PDF Transcription Podcast Highlights: 00:34 – What is Single Music? 01:54 – What makes Shopify great for musicians? 03:21 – The challenge of cobbling together different technology to build your online store 04:37 – Focusing on your creative vision 06:03 – Can Single Music be used by independent artists? 07:44 – Independent artists are more agile 08:47 – The evolution of technology 09:45 – Crowdfunding with Single Music 13:10 – Single Music allows you to see exactly who bought your music 16:17 – Single Music reports to Nielsen SoundScan and why that’s important 18:29 – Wait, you can still sell CDs as a musician? 20:06 – What is the story behind Single Music? 23:30 – What sort of freelancing work were you engaging in? 26:16 – Any other thoughts on Single Music? 28:07 – Bundling and packaging your music products 29:33 – What is the greatest challenge you’ve overcome as an entrepreneur? 30:30 – Gaining trust with musicians 31:33 – What’s the biggest victory you’ve experienced as an entrepreneur 32:23 – Sharing your vision and collaboration 34:29 – Are there any books or other resources that have helped you on your journey? 36:26 – Concluding thoughts Transcription: Coming soon. Upgrade to Members Only Audios for more exciting, exclusive training.