Episode 75: Create Less Content Every Day
Content Inc. - The Podcast · Joe Pulizzi
August 17, 20155m 18s
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Show Notes
For the past few years, it seems the mantra of content marketing has been to create more content. In this episode of Content Inc., Joe Pulizzi reminds you that more content is not necessarily the right strategy. It's really about creating content that allows your audience to make some sort of movement, a change in how they behave toward you, your business, your industry. Getting the maximum impact with minimum effort is key to your Content Inc. strategy.