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Episode 39: Finding Your Content Tilt

Episode 39: Finding Your Content Tilt

Content Inc. - The Podcast · Joe Pulizzi

April 13, 20157m 54s

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Show Notes

In this episode of Content Inc., Joe Pulizzi breaks down the definition of content tilt and why this approach is so critical to your content strategy. What makes your approach to a topic different? What makes how your approach to the content of this topic unique? When you tilt, you see something from a different angle or perspective. Creating a content tilt can differentiate you from all the others in your industry.