4 Steps to Becoming THE Known Expert in Your Industry (486)
Content Inc. - The Podcast · Joe Pulizzi
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Show Notes
A special episode this week with Marcus Sheridan, author of the new book "Endless Customers."
Marcus teaches us about the four-step process for creating more trust with our customers, positioning us as the most known and leading expert in our industry. This includes saying what others aren't willing to say, leaning into video, selling differently and showing your human side.
You will get at least one amazing nugget that will change your business forever.
Pick up Endless Customers by Marcus Sheridan today.
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