Cola Wars Pt. 2
New Coke was one of the biggest commercial flops in American history, and a massive success for Coca-Cola.
March 10, 202142m 5s
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Show Notes
New Coke was one of the biggest commercial flops in American history, and a massive success for Coca-Cola. Executives collected huge bonuses while original Coke sales spiked. Which leads some to wonder: Was New Coke's failure the plan all along?
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