Concrete Business Playbook

Wanna learn more about our services for contractors: https://www.concreteceo.com/Have a quick question? Dm me 👇 @itstylerlink Back from Saint Lucia, I dive into a critical issue hurting many concrete businesses: poor crew efficiency. Inspired by Elon Musk's aggressive timelines at SpaceX and Twitter, this episode explores how setting higher expectations can drastically improve project outcomes. Learn why some companies stay profitable — even with lower pricing — and how demanding more (the right way) can transform your team's performance.💥 Key topics:Crew time managementLeadership & accountabilityHigh-performance construction teamsOperations vs. excusesBuilding a winning cultureDon't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.concreteceo.com/Have a quick question? Dm me 👇 @itstylerlink In this eye-opening episode of The Concrete Business Playbook, I share a candid and hard-earned lesson from my own experience running a fast-growing concrete company. Feeling the strain of growth without a strong foundation, I recount a pivotal moment at an Alex Hormozi scaling workshop and the powerful spaghetti-marshmallow tower exercise that revealed the dangers of prioritizing speed over stability.I'll dive into how relying solely on inbound marketing and neglecting relationship-building has exposed weaknesses in his operation—especially when leads slow down due to weather or seasonality. I talk about leadership challenges, sales team dependency, and why I'm now focused on building a business with deeper roots and stronger operational systems.If you’ve ever struggled with delegation, control, or scaling your business beyond yourself, this episode is packed with real-world lessons, mindset shifts, and tactical tips you don’t want to miss.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.concreteceo.com/Have a quick question? Dm me 👇 @itstylerlink In this candid and insightful episode of The Concrete Business Playbook, I share a behind-the-scenes look at a major leadership shift in my concrete company. After realizing the costly impact of micromanagement and missed sales goals, I made the bold move to reshuffle my team—repositioning my operations manager into a sales role and stepping back into operations myself.What followed was a transformative journey of empowering my team, rebuilding their confidence, and teaching them not just what to do—but how to think like a true leader. Iunpack how shifting from over-control to trust and autonomy dramatically improved team morale, decision-making, and business results. I also dive into how using key KPIs and job performance metrics lets me stay in control without being in the weeds.If you’ve ever struggled with delegation, control, or scaling your business beyond yourself, this episode is packed with real-world lessons, mindset shifts, and tactical tips you don’t want to miss.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.concreteceo.com/Have a quick question? Dm me 👇 @itstylerlink In this quick, off-the-cuff episode, I break down how I uses simple math to stay calm and make smart decisions when business slows down. From calculating lead goals to planning ad spend and navigating tough markets, I share how numbers—not emotion—drive real results. A must-listen for contractors looking to stay profitable, even when times get tough.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink In today's episode on The Concrete Business Playbook, I interview John with Texan Concrete Specialist from the Dallas, Fort Worth Area. Since signing up for marketing, John has hit his first $500k+ month in sales. We dive into when he started, some things that set him back, and how marketing with Concrete CEO has got him the most sales he's had so far. Stay tuned and enjoy this banger of a podcast.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink In today’s episode, I share the exact strategy behind my company’s explosive growth — generating over 50 booked appointments a week and $100K+ in sales using a paid ad method that feels like word-of-mouth. It’s called the Hammer Them Strategy, and it’s changing the game for contractors ready to stand out and scale fast.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink In this episode of The Concrete Business Playbook, I get real about growth, mindset, and the uncomfortable moments that come with leveling up in business. With spring kicking off strong and over 50 appointments booked weekly, things are booming—but that success has come with a few humbling lessons. I open up about shifting out of complacency, investing in higher-level coaching, and the importance of surrounding yourself with people playing the game at a bigger level. I also dive into how discomfort is actually the key to progress, sharing powerful insights for anyone feeling stuck or too "comfortable" in their business journey. Whether you're doing $100K or $10 million, this one’s packed with perspective, real talk, and motivation to keep growing—no matter how painful it might feel.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink In today’s episode on The Concrete Business Playbook, I interview Ken Ball owner of a $70k per month concrete business. We discuss potential ways for him to grow his business for profit. I help answer some questions for Ken, give some advice and explore the few ways on how he can raise prices for profit.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink Why do most concrete contractors fail in their first five years? In this episode, I break down the top 5 reasons—from bad expectations to weak profit margins—and how to avoid them. If you want a concrete business that actually makes money and lasts, this one’s for you.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Wanna learn more about our services for contractors: https://www.contractorceo.co/Have a quick question? Dm me 👇 @itstylerlink In this episode of The Concrete Business Playbook, I share insights on identifying and fixing business bottlenecks. I reflect on recent sales wins, the importance of taking action, and a key conversation with my project manager that shifted his focus. Using real examples, I explain why prioritizing the right problems—like sales and marketing—drives profitability. Packed with practical advice, this episode is a must-listen for concrete contractors looking to grow their business.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I reveal my marketing strategy for 2025. Discover how I'm planning to invest $250K in targeted marketing—from digital ads and local outreach to creative gift-giving—and why being aggressive in a good economy can secure your market share. I break down my approach to balancing supply and demand, using a sliding scale of marketing spend to boost profits and outsmart the competition. Whether you're new to the game or a seasoned pro, get ready to challenge conventional wisdom and drive your business growth to new heights.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of The Concrete Business Playbook, I share a powerful mindset hack that has transformed the way I makes investment decisions. I dive into a key principle that separates wealthy business owners from those who struggle—understanding the true value of an investment beyond its upfront cost. I recount an eye-opening lesson from marketing expert Russell Brunson and explains why focusing on long-term returns is crucial for building a profitable concrete business. Learn why the most successful contractors don’t just look at price tags—they evaluate ROI, efficiency, and long-term gains. Whether it’s equipment, marketing, or business partnerships, smart investments can propel your business forward. Tune in to shift your mindset and start making better financial decisions that drive real growth!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I interview John Rodriguez with Milagro Concrete Design. John has been in business for 20 years doing a little less than $500k a year and has hired us at Contractor CEO to help with his marketing. Last year in 2024, John was on track to do the same $500k and in the last 5 months of 2024 our marketing helped Johns business complete the year making $875k. We discuss his change in mindset, his change in business and much more, so stay tuned!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I share with with you my take aways from the World of Concrete. Let me know your thoughts if you think that this event was useful or not.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 - Step For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I share with with you some experiences I have that changed the way I think about business. When I have experiences like this, I have to share it. Letting some things hold you back in your business could just be because the way you look at things. So hopefully my experiences I share with you help you change the way you think about concrete business. Also THANK YOU for your SUPPORT! We are growing fast because of you all!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 - Step For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I go over pre qualifying leads so that you are not wasting your time going out to every single bid and getting told no because your price is to high or the job isn't what you do, etc.Pre qualifying leads helps with a lot of unnecessary trips, because gas cost, your time cost, operating your vehicle cost, so save that money and pre qualify your leads!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 - Step For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I share with you How Word Of Mouth CAN ACTUALLY KILL Your Business!A controversial topic that some will not agree with, but I give you the reasons why it can kill your business. Customers will look at your business they way you brand your business, so if you brand your business as the low price, ok service business. It could be hurting you in the long run. Learn to be a business owner, not a business operator.Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 - Step For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I let you in on the 5 questions that 7 figure businesses ask, that 6 figure businesses do not! When it comes to business, and especially in concrete business. You must train your mind to think how can I afford to do more marketing, how can I make more money, how can I grow my concrete business. No thinking I CAN'T DO IT! Stay tuned for a banger of a podcast cause this will open your eyes to the possibilities you can achieve!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 - Step For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/In this episode of the Concrete Business Playbook, I go over the 3 business amplifiers that I will implement into my business in 2025 and you can implement into your business so that you can make a real profit. I go over how I will implement these 3 amplifiers and how they will help. Being specific in what you’re selling, the offer you have and what you can give your customer will overall help. This is one of the 3 amplifiers that can help your concrete business grow. Stay tuned for the other 2 and a more detailed plan to make more profit!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/

FREE 7 Minute Training For a Wildy Profitable Concrete business👉 https://contractor-ceo.com/scaling Have a quick question? Dm me 👇 @itstylerlink Wanna learn more about our services for contractors: https://www.contractorceo.co/ Get 20% of my favorite business software I use to run operations in my business like scheduling jobs, managing crews and even sending invoices and collecting payments from customers. Click link now for %20 off! 🔥https://go.getjobber.com/contractorceo 🔥 In todays podcast, I share with you my game plan for 2025!I learned a lot this year about my business. From the good, the bad, what I need to improve on, and what I'm going to do in 2025 so that I may scale my concrete business to $4,000,000. I give some insights and pointers on how you can over come hurdles in your business. So stay tuned and hope you enjoy!Don't forget to hit that 🔥SUBSCRIBE🔥 button for weekly videos teaching you how to make more money in your contracting business! #marketing, #contractor, #business, #leads, #customers Find me on socials! 👉 Instagram: @itstylerlink https://www.instagram.com/itstylerlink/ 👉 TikTok: @itstylerlink https://www.tiktok.com/@itstylerlink 👉 Facebook: Concrete Launch Secrets https://www.facebook.com/concretelaunchsecrets/