Scarcity: Why People Want What They Can't Have
From Cabbage Patch Kids, to Tickle Me Elmo, Beani…
Communication Junkie · Steven Fuller
March 28, 20225m 51s
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Show Notes
From Cabbage Patch Kids, to Tickle Me Elmo, Beanie Babies, and dozens of other products along the way, companies use scarcity to make cheap toys more valuable than diamonds. In this episode, Steve discusses why people always want what they can't have.