Episode 132
The Challenges of Commercializing Fertility
Cold Call · HBR Presents / Brian Kenny
November 10, 202025m 35s
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Show Notes
Entrepreneur Christy Jones is trying to create a new venture to help women preserve their eggs and postpone motherhood. But what would an egg-freezing service sell – and to whom?
Harvard Business School professor Debora Spar discusses the challenges of commercializing fertility in her case, “Extend Fertility: Conceiving the Market for Egg Preservation.”