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Starbucks Commits to Raising Awareness of Racial Bias
Episode 124

Starbucks Commits to Raising Awareness of Racial Bias

Cold Call · HBR Presents / Brian Kenny

July 21, 202028m 43s

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Show Notes

After a highly publicized act of racial discrimination by a Starbucks employee against two African American men in one of its stores in 2018, the company closed its 8,000 U.S. coffee shops for a day of unconscious bias training. The company also revised store policies and employee training practices. Harvard Business School professors Francesca Gino and Katherine Coffman discuss what we can learn about unconscious bias in corporate culture from Starbucks’ reaction to that incident in their case, “Starbucks: Reaffirming Commitment to the Third Place Ideal.”