Episode 69
How a Coal Polluter Became a Renewable Energy Leader
Cold Call · HBR Presents / Brian Kenny
April 3, 201819m 15s
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Show Notes
Enel, Italy’s state-owned power company, was one of Europe’s largest coal users and polluters. Now it is recognized as a leader in renewable energy services. How did it engineer that monumental change? Harvard Business School professor Mark Kramer discusses his case, “Enel: The Future of Energy,” — how CEO Francesco Starace’s vision of sustainability drove innovation and fostered a completely new enterprise around developing and promoting renewable energy.