Episode 23
Michael Thrasher: Navigating the Media Landscape and Founding Modus News
cogcast · Cognito
February 3, 202527m 9s
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Show Notes
In this episode of Cogcast, Larissa Padden sits down with Michael Thrasher, a seasoned journalist who has spent over a decade covering wealth and asset management. Thrasher shares his journey from working at Institutional Investor magazine to founding Modus News, a newsletter dedicated to family office professionals. Michael sat down to talk about the decision to strike out on his own, how he works with PR as a founder versus a reporter, and how media has changed since his days at a daily print newspaper in Ohio.