132. My #1 Unsexy Marketing Strategy

We are back with another bonus episode today! My goal is to help you learn from some of the lessons I’ve observed this year inside of the Hive and, of course, doing the work inside of my own business.

On Monday we talked about the importance of solving the right problems. And Tuesday we talked about the value of centering the client whenever you feel stuck rather than centering yourself 

Well, today we'll talk about my favorite thing…

…habits! 

I love habits. They are so boring and uncool.

But they are actually the reason why I have been in business for 21 years and why I've been able to — over that time — completely change my business 3 times, and change my audience, start from scratch, the whole deal, I've done it.

And because I relied on the same habits over and over again…when it came to revenue, I was able to pick up where I left off each time.

Listen — habits are sexy and slow is actually fast.

If you’re ready to no longer ask yourself “what more should I be doing?” and instead, focus on repeatable habits to build a business you’re truly proud of, get ready to take notes because this episode is for you!

TIMESTAMPS:

00:01:00 - Why we need habits instead of more tactics

00:03:00 - Why are habits important when it comes to running your business?

00:05:00 - Dallas shares the problem with most summit strategies in the coaching space

00:07:00 - Dallas shares an example a Hive Member who realized the importance of a stackable strategy

00:10:00 - How the online coaching space perpetuates the myth of the overnight success

00:12:00 - How to use scorecards to build on your habits

00:15:00 - Why it’s important to have accountability to your habits

00:16:00 - Dallas shares one final story to illustrate the importance of habits

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