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James Zimring: Fuzzy thinking and the Big Whopper

James Zimring: Fuzzy thinking and the Big Whopper

Too many of us instinctively feel that a quarter pound hamburger is bigger than a third of a pound. And that’s just one of the mistakes we make in too quickly sizing up situations — sometimes jumping to disastrous conclusions.

Clear+Vivid with Alan Alda

November 8, 202242m 48s

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Show Notes

Too many of us instinctively feel that a quarter pound hamburger is bigger than a third of a pound. And that’s just one of the mistakes we make in too quickly sizing up situations — sometimes jumping to disastrous conclusions. 


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