
James Zimring: Fuzzy thinking and the Big Whopper
Too many of us instinctively feel that a quarter pound hamburger is bigger than a third of a pound. And that’s just one of the mistakes we make in too quickly sizing up situations — sometimes jumping to disastrous conclusions.
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Show Notes
Too many of us instinctively feel that a quarter pound hamburger is bigger than a third of a pound. And that’s just one of the mistakes we make in too quickly sizing up situations — sometimes jumping to disastrous conclusions.
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