(15) Würth - Winning the Organisation for Circularity
Alexander Shevelov explains why every employee in the company is a crucial factor in the sustainability transformation process
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Show Notes
This episode features Alexander Shevelov from Würth Group discussing their journey and strategies in integrating sustainability into business processes. Würth's approach is all about integrating internal and external stakeholders into the process, listening to their needs and giving them ownership. The conversation delves into the role of sustainability ambassadors, having top-management support and involving external partners.
People: Alexander Shevelov, Strategy & People Lead Sustainable Value Chain Management, Würth Group Patrick Hypscher, Co-Founder of Green PO, Expert in Sustainable Business Models
Chapters: 0:00 - Intro 2:13 - Who is in Charge of Sustainability? 5:42 - Winning Ambassadors 12:14 - Enabling the Organisation 15:09 - Integrating Sustainability vs. Creating new Roles 19:12 - Creating an External Community and Sustainable Business Awarenessalong the value chain 26:39 - Handling Sceptics 30:15 - Getting Senior Leadership Buy-In 34:22 - Building Circular Business Models 38:36 - Outro
About Würth (from website): The Würth Group is the global market leader in the development, production, and sale of fastening and assembly materials. The Würth Group operates worldwide and currently consists of more than 400 companies with more than 2,700 branches and shops in 80 countries. In its core business, the manufacturing of assembly and fastening materials, the Würth Group is a firmly established market player.
Further Links: Würth Group, https://www.wuerth.com/