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ChinesePod - Free Podcast (Upper Intermediate) - Product Localization (1643)

ChinesePod - Free Podcast (Upper Intermediate) - Product Localization (1643)

So many companies dream of selling their products…

ChinesePod

July 16, 202514m 28s

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Show Notes

So many companies dream of selling their products to China's billion consumers. But selling to China means localizing for China, and not just any product is going to sell. Listen in on the thoughts of a real marketing manager for some perspective on how it's done.