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The great Christopher Penn on optimising for LLMs (don't miss this!)
Season 3 · Episode 4

The great Christopher Penn on optimising for LLMs (don't miss this!)

The window for getting your brand included in LLMs is closing (unless you do this...)

Chatting GPT · Maryrose Lyons

April 6, 202525m 0s

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Show Notes

In this week's episode, Maryrose Lyons of the AI Institute chats with Christopher S. Penn - data scientist, co-founder of Trust Insights, and in-demand keynote speaker. Chris breaks down how fine-tuning your website's discoverability for LLMs is the most important thing you can do right now for your SEO strategy, the window for being included in the models' training is closing. Act now.


Check out Chris's post that goes into more detail on optimizing for LLMs: https://youtu.be/ThCCmTdwv8A?si=vFEAlfRWjc7JzM4o

Follow Chris on LinkedIn @https://www.linkedin.com/in/cspenn/


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