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Going for Olympic Gold: NBC's Game Plan for Paris 2024
Season 7 · Episode 43

Going for Olympic Gold: NBC's Game Plan for Paris 2024

The Paris 2024 Olympics are set to transform the viewing and advertising experience like never before. As we anticipate the first Games post-Covid, the return of fans to the stands is adding an extra layer of excitement. Both in-person and online, ...

CES Tech Talk · Consumer Technology Association

July 23, 202432m 15s

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Show Notes

The Paris 2024 Olympics are set to transform the viewing and advertising experience like never before. As we anticipate the first Games post-Covid, the return of fans to the stands is adding an extra layer of excitement. Both in-person and online, it's shaping up to be the biggest event of the year, and possibly the decade. The game-changing streaming experiences, digital advertising strategies, and captivating storytelling methods will make these games unforgettable.

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Topics

Technology INTELLIGENCE Innovation NBC ces consumer Paris 2024 Olympics