Designing the Future when Creativity Meets Frontier Technology
A software company's marketing strategy built on trust, transparency and AI. Autodesk CMO Dara Treseder shares how Autodesk uses AI to augment human creativity, analyze huge amounts of design data earlier in the process and automate repetitive task...
CES Tech Talk · Consumer Technology Association
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Show Notes
A software company's marketing strategy built on trust, transparency and AI. Autodesk CMO Dara Treseder shares how Autodesk uses AI to augment human creativity, analyze huge amounts of design data earlier in the process and automate repetitive tasks — while being transparent about how its AI tools work and staying focused on being a trusted partner to customers navigating constant change.