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Christie’s: NFTs Are Fine Art for Sale
Season 6 · Episode 22

Christie’s: NFTs Are Fine Art for Sale

In a record-breaking year for Christie’s Auction House, sales totaled $8.4 billion in 2022. Among the Andy Warhol, Man Ray and other masterpieces purchased were NFTs. Because luxury now transcends the physical world, Christie’s, too, has evolved wi...

CES Tech Talk · Consumer Technology Association

March 7, 202310m 13s

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Show Notes

In a record-breaking year for Christie’s Auction House, sales totaled $8.4 billion in 2022. Among the Andy Warhol, Man Ray and other masterpieces purchased were NFTs. Because luxury now transcends the physical world, Christie’s, too, has evolved with transactions in blockchain creations of distinction. Christie’s Senior VP of Marketing Neda Whitney discusses AR, VR and other technologies that take fine art purchases beyond the physical auction floor.

Topics

TechnologyMarketingINTELLIGENCEInnovationadvertisingcesconsumerNFT