IAM2280 - Founder Shares the Importance of Providing Value Through Email Marketing

Nikita Vakhrushev is a digital marketing expert specializing in email and SMS marketing for e-commerce.   He shares his entrepreneurial journey began in high school with a print media club where he created designs for T-shirts and stickers.   Nikita emphasizes extensive experience and expertise, particularly in email and SMS marketing.   Nikita highlights the misconception that only acquisition channels are crucial and explains the value of nurturing existing customers through effective communication.   In addition, he shares his approach to productivity, including a unique alarm app that helps him wake up without hitting snooze and how prioritizing tasks can lead to greater efficiency.   Website: Aspekt Agency  LinkedIn: Nikita Vakhrushev  

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