IAM2154 - Coach Helps Business Owners Get, Serve and Keep Clients for Life

In this episode, we have Vance Morris, who helps business owners serve and keep clients for life through creating experiences and response-required marketing without working harder.    Vance discusses his transition from being an employee to starting a carpet cleaning business and later venturing into coaching and consulting.   Vance explains the concept of customer mapping and how it is a vital tool for businesses. He emphasizes the importance of creating experiences and responses required marketing to enhance customer interactions and retention.   Moreover, he highlights that being a CEO means getting the team to actively engage in the business and finding the best way to utilize their skills.

Website: Vance Morris’ Xperience Service Systems
LinkedIn: Vance Morris  

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