IAM2016 - Mother-Daughter Team Help Women Build a Healthy Body & a Balanced Life

In this episode, we have Kim and Kalee Sorey from Sorey Fitness. They share their inspiring journey of starting a fitness business amidst personal hardships.   They talk about their unique services, focusing on simplifying healthy living through at-home workouts, balanced diet, and self-care for their mostly busy, working mother clientele. The episode also covers their 'secret sauce' of being relatable due to their own struggles with weight and health.   Kim and Kalee offer valuable advice for aspiring entrepreneurs, encouraging them to step out of their comfort zone, be consistent, and seek mentorship.    Key Points:

• Background: Kim & Kalee Sorey are a mother-daughter duo dedicated to simplifying healthy living for women. They are also Elite Independent Beachbody coaches.
• Sorey Fitness: Their mission is to assist women in building a healthy body and a balanced life through home workouts, a balanced diet, and self-care. They have helped over 4,100 clients start a home workout and nutrition plan since 2011.
• CEO Hack: They recommend listening to audiobooks on Audible - specifically, they mention "The Art of Exceptional Living" by Jim Rohn, "Girl Wash Your Face" by Rachel Hollis, "You Are a Badass" by Jen Sincero, "Compound Effect" by Darren Hardy, and the Passion Planner.
• CEO Nugget: Embrace discomfort and maintain focus on the other person. Consistency and determination are king. Also, they advise seeking mentorship and advice from others.
• CEO Defined: They believe the CEO role is to live a life of purpose and lead in a way that gives others the tools to figure things out for themselves.

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