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Evangelizing Challenger with Jen Allen - 295
Episode 295

Evangelizing Challenger with Jen Allen - 295

Catalyst Sale Podcast

June 9, 202239m 23s

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Show Notes

Jen is the Chief Evangelist at Challenger™ and the Host of Winning the Challenger Sale Podcast.

38% of complex B2B purchase attempts end in "no decision" and involve ~11 customer stakeholders. How do you overcome status quo?

We get into a number of topics in this discussion, including the Challenger Sale, a beginners mind approach, empathy, framing, and the comfort in saying I don't know.

Show Links

Execute Better.

Start getting the right things done, in the right order, and grow your business.

http://catalystsale.com/game

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