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177 episodes — Page 4 of 4
27: Metrics, short-termism and selling Ribena to the North of England with Tom Goodwin
Dec 24, 20191h 19m
26: The value of education in marketing with Ireland's greatest marketer, Colin Lewis
Dec 24, 20191h 4m
25: Meet one of the most controversial voices in the industry, Bob Hoffman, Ad Contrarian
Dec 24, 20191h 1m
24: Want to know more about creating a genuinely special workplace culture? Listen to Di Wilkins
Dec 13, 20191h 4m
23: How businesses can improve diversity and inclusion with Dr Stefanie Johnson
Nov 29, 20191h 5m
22: A Guiness-fuelled industry mickey-take with Paul Mellor of Mellor&Smith
Nov 15, 20191h 1m
21: SPECIAL ANNOUNCEMENT
Nov 5, 20195 min
20: How to brief agencies and more client side tips with B2B marketing's self styled Yoda, Brian Macreadie
Nov 1, 201955 min
19: Stories from ad land's heyday in Australia with Jane Evans
Oct 18, 201954 min
18: Cool dude and professional hell-raiser, James Victore wants you to have a “God damn opinion”
Oct 4, 201952 min
17: Tips for writing magic copy with The Word Man, Dave Harland
Sep 20, 20191h 7m
16: What3words CMO Giles Rhys Jones talks on how 3 simple words can save lives, deliver pizza and transform the Mongolian postal service.
Sep 6, 201944 min
15: The world's ONLY global tech ethnographer Tricia Wang
Aug 23, 20191h 3m
14: One of the most talented designers around, Lee Davies talks on Behavioural Science, Signalling and Sheffield
Aug 9, 20191h 6m
13: Psychologyical hacks for parents with the don of Behavioural Economics, Rory Sutherland [Part 2 of 2]
Jul 26, 201950 min
12: Tips for those who dream of being a writer with multi-talented author, poet, and podcast host Giles Paley-Phillips
Jul 12, 201955 min
11: An hour of Rory Sutherland on all things advertising, marketing, and psychology [Part 1 of 2]
Jun 28, 20191h 0m
10: The Dutchman with a famous banana, Wiemer Snijders talks on how the scientific approach is helping to turn around marketing
Jun 14, 20191h 11m
9: A great definition of strategy with Murray Calder
May 31, 201958 min
8: Glenn Fisher is a copywriter adept at persuading people to act. Listen to his tips on how you can do the same.
May 17, 20191h 1m
7: Marketing strategy, brand purpose and the problem with online advertising with Fredrik Hallberg
May 3, 20191h 13m
6: Meet one of the best copywriters in the business, Tone of Voice expert, Vikki Ross
Apr 19, 201955 min
5: The Dunning-Kruger effect and how to save marketing with Eaon Pritchard
Apr 5, 20191h 10m
4: Amy Kean on neuromarketing and publishing a modern-day illustrated fairy tale
Mar 22, 201949 min
3: Using lollipops to deal with noisy clubbers and more stories from the Met Police 'Problem Solving Unit' with Stevyn Colgan
Mar 8, 20191h 26m
2: "Strategy first, tactics later, brand always" with JP Hanson
Feb 22, 201957 min
1: Author of The Choice Factory, Richard Shotton, tells us how to apply findings from behavioural science to advertising
Feb 8, 20191h 3m