How The Perfect Game Plans to Become the Next Jordan Brand!
Buying Sandlot: The Business of Youth Sports · Buying Sandlot
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Show Notes
Rob Ponger, CEO of Perfect Game, wants the company to be the next Jordan Brand! He discusses the evolution of the company from a tournament-focused organization to a comprehensive brand that includes media properties like PerfectGame.tv, merchandise collabs with Adidas and Bruce Bolt, and data analytics on their DiamondKast platform. He emphasizes the importance of creating elite experiences for all players and the growing opportunities for sponsorship in youth sports. The conversation also touches on cultural shifts in youth baseball, the role of data in player development, and the potential for international expansion. Ponger shares insights on the future of youth sports and the importance of providing a great experience for families.
Get your tickets to our Youth Sports Business Conference in Philadelphia from April 14th-15th: https://events.buyingsandlot.com/summit-2026
0:00: Introduction to Perfect Game and CEO Rob Ponger
2:44: Evolution of Perfect Game: From Tournaments to Media
5:37: Challenges in Evolving the Perfect Game Brand
8:46: Creating Elite Experiences for All Players
11:38: The Intersection of Media and Brand Building
14:36: Sponsorship Opportunities in Youth Sports
17:41: The Role of Data and Analytics in Player Development
20:11: Cultural Shifts in Youth Baseball
23:07: The Future of Scouting and Player Metrics
26:01: International Expansion and Opportunities
28:51: The Importance of Experience in Youth Sports
31:56: Future Trends in Youth Sports
34:57: Conclusion and Future Aspirations
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