Business of HYPE

Joe "Freshgoods" Robinson is a designer from Chicago whose quirky collaborations and pun-intended designs have garnered him a cult following. His brick & mortar store, Fat Tiger:http://www.fattigerworkshop.com/, is a creative space that hosts pop-ups, workshops and sells an amalgamation of clothes made by various designers. In the past few years Joe has traveled the world showcasing pop-ups for his brand Joe Freshgoods:https://joefreshgoods.com and Don't Be Mad:https://www.dont-be-mad.com/ and even collaborating with designers like Snapple and McDonald's. In the season 6 finale, the designer tells us why he feels like Forrest Gump—touching the city through T-shirts, how he became the "Hood CNN", the importance of a slow grind and why he wants to bring Chicago to the world.  For more information: hypebeast.com/2019/10/joe-freshgoods-interview-business-of-hype-jeffstaple-episode-59 As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

Rob Cristofaro is the Co-Founder of Alife and Treis Hill is the Partner and General Manager of Alife. An all-in-one footwear, art, streetwear store also serving as a creative agency, the brand has been a forerunner in the streetwear industry, laying the foundation for the DNA of "hype" before "hype" was a thing. Twenty years ago, Alife was founded by Arnaud Delecolle, Tony Arcabascio, Tammy Brainard and Rob Cristofaro, the group met working together at Sportswear International, what was then an influential B2B magazine. In 2001, they opened their sneaker store, Alife Rivington Club and in 2005, Treis Hill joined the team.  In this episode, the duo reflect on the early beginnings of the brand, how Alife became a testing ground and early scene-maker of streetwear drops and hype, complicated business deals, future plans and more. For more information: https://hypebeast.com/2019/10/alife-rob-cristafaro-treis-hill-interview-business-of-hype-jeffstaple-episode-58 As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability

Earlier in the year, jeff sat down with the Co-Founder and Chief Culture Officer of WeWork, Miguel McKelvey.  What started as a single office in New York to now being located in 100 cities globally, the former architect details how he built his massive company. Despite current shortcomings, he stresses that WeWork was founded upon the “fundamental human need for connection” and shares its foundational beliefs on creativity, collaboration and connection. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Also check out our affiliated site, HYPEBAE and the launch of their new radio platform HYPEBAE Radio at https://hypebae.com/radio or on https://anchor.fm/schoolofsustainability Editor’s Note: This episode of the Business of HYPE was recorded earlier this season, prior to the developing news on the company. The information shared within the episode has been unedited since its recording and is being released as is.

Christina Paik is a photographer who's worked with a major labels from Stüssy and Kith to Off-White and Comme des Garçons and plenty more. While she's made a name for herself in fashion, Christina is also a fine art photographer, consultant, stylist and influencer. Her body of work constantly pushes the boundaries of where photography can go and challenges viewers to observe through a different perspective. In this episode she reflects on her long-standing career, her complex relationship with social media, being an Asian American woman in the boys club of streetwear and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Liz Beecroft is a psychotherapist and licensed master social worker currently focusing in foster care who was recently chosen for Nike’s “NYC By You” sneaker design contest. With a stylish Instagram that integrates fashion, footwear and mental health awareness, she's trying to break stigmas and create transparent dialogue for today's youth. In this episode she discusses balancing social work with her streetwear interests, breaking social stigmas about feelings and the process behind her "In My Feels" Nike Air Max 270 React. If you need help with emotions that you’re dealing with or need people to talk to, Liz recommends this: Find My Well Being, mental health journals, or the American Foundation for Suicide Prevention. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Mike Cherman is a designer and founder of Chinatown Market. Jeanne Grey is an influencer and founder of GREYLAYERS and Scott Patt is an artist and Chief Creative Officer of Cole Haan. In this intimate, live recording inside Cole Haan’s Soho location, jeffstaple discusses how each of these three entrepreneurs created their own unique paths to success. Joined together by their hustle and hard work, all three have managed to turn their passions into long-standing careers.  Mike and Jeanne are two recent collaborators with Cole Haan’s Generation ZERØGRAND shoe — a line inspired by today’s progressive innovators and designed for a new generation shifting to less traditional work environments. Both have managed to create careers unique to their relatable and business-savvy personas. With a number of years under their belts, both Mike and Jeanne stress the importance of  “making really cool shit,” but making it sellable all whilst balancing confidence and humility.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by Cole Haan.

Jason Markk is the founder of his name-sake cleaning solution that changed the landscape of the sneaker industry. After reading Rich Dad Poor Dad, the California native was inspired to view his life through a lens of opportunity and has since applied this perspective throughout his business. From advertising and DJing to sales and retail, Jason's had a wide-range of careers all of which have taught him the art of entrepreneurship. In this episode he breaks down his early beginnings and inspirations for Jason Markk, the importance of the law of attraction, overcoming growing pains in his company and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Sharifa Murdock is the Co-Owner of Liberty Fairs and Founder of ENVSN Festival. From working retail at Atrium to partnering with Sam Ben-Avraham to change the landscape of trade shows, she details the value of hard work, the desire to give back to her community, the need for work-life balance and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Tremaine Emory is the co-founder of No Vacancy Inn — a global, nomadic collective featuring a medley of nightlife mixed with art and fashion, catching the likes of A$AP Mob, Virgil Abloh and GOOD Music to name a few. He sits down with jeffstaple to discuss his past days of working in a stock room to traveling the world to create an influential creative collective alongside his partner Acyde. He also details the impact of working at Marc Jacobs, the cost of ambition and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Alexandre Arnault is the CEO of RIMOWA and Kim Jones is the Artistic Director of Dior Men's. On the season 6 premiere of Business of HYPE, jeff sits down with both to discuss their cutting-edge collaboration that not only elevates the culture of travel, but also pushes the boundaries of fashion today. They discuss RIMOWA’s transition to LVMH, the inner workings of their collaboration, the impact of streetwear and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. This episode is presented by RIMOWA.

Business of HYPE is a show that centers around entrepreneurs and their paths to success. Often times some of the most important questions when it comes to building your own business are around financial investments. We noticed a number of incoming questions in our mailbox were centered around this topic. So for this week’s episode, Jeff sits down with Liang Lee, a financial advisor at WestPac Wealth Partners. It is important to understand where our money is flowing, as those choices dictate the granular details ranging from what home we live in to how many sneakers we can buy. Liang begins with the basics such the definition of financial independence and how to achieve it. He laters answers questions regarding stocks, taxes, and high, medium and low risk investments and much more. So tune into this special Finance Q&A to listen in one some of the most important details one can make in their life. Feel free to reach out to Liang with any questions at [email protected] or reach him at 808-695-2119.

While Business of HYPE currently takes a seasonal break, we’d like to bring to attention our other podcasts under the HYPEBEAST Radio network. HYPETALKS rebroadcasts live recordings from HYPEBEAST-hosted events around the world, so you can listen to gems of advice from the comfort of your home without waiting in a line or dealing with a crowd.  Our latest show, The Anthropology, dedicates each season to one brand where our host, fashion journalist Tiffany Godoy, takes a deep dive into the companies, brands and people shaping fashion and culture today. Each season focuses on a different topic that criss-crosses borders, languages, genres and eras to tell the story and break down the ethos of these key figures. Finally, we’d like to spotlight our long-standing music show, MIC/LINE. Hosted by our music editor Emmanuel Maduakolam, he interviews key figures in the music industry to deliver their origin story, current projects, advice and much more. With guests ranging from Freddie Gibbs to Doja Cat, each season delivers a wide spectrum whether it be viral sensations, producers, or legendary rappers. Now in its fourth season, MIC/LINE most recently had the pleasure of interviewing the award-winning artist Lupe Fiasco. In case you missed it, we sat down with the Food & Liquor rapper at Mission Chinese to discuss his prolific career and his current martial arts docu-series Beat N Path. Produced by Studio SV, alongside Bonnie Chan Woo, the show details Lupe’s travels to China, investigating various martial arts cultures and historical importance.  So tune into to hear this episode and make sure to subscribe on wherever you get your podcast by searching MIC/LINE. Apple: https://hypb.st/micapp  Spotify: https://hypb.st/micspo MIC/LINE on Spotify: https://hypb.st/antspot Apple: https://hypb.st/antapp HYPETALKS on Apple here: https://hypb.st/talkapp  HYPETALKS on Spotify here: https://hypb.st/talkspot

With five seasons deep into Business of HYPE, we want to thank all of our listeners for subscribing and keeping up with the show. We've had an amazing roster of guests from entrepreneurs and streetwear og's to artists and athletes. As we prep for our next season, we wanted to bring to attention the other series of podcasts we have under the HYPEBEAST Radio network. MIC/LINE our music-centric show delivers in-depth conversations with some of the most relevant music personalities today. Our show HYPETALKS rebroadcasts live recordings of our HYPEBEAST events that you may have missed out on.  Finally, we'd like to announce our newest podcast, The Anthropology. where we take a deep dive into the companies, brands and people shaping fashion and culture today. Each season focuses on a different topic that criss-crosses borders, languages, genres and eras to tell the story and break down the ethos of these key figures.  In its first season, Fashion Anthropology, journalist Tiffany Godoy talks to the artist, designers and original street scene makers that surround the brand Slam Jam. It serves as not only a distributor, retail space and online store, but also a cultural hub for art, fashion, music and much more. Slam Jam holds on strong to its underground roots, pioneering the wave of streetwear in Europe before it became mainstream. Founded by Luca Benini in 1989, it started as an Italian distributor of Stussy, Carhartt WIP and Nike. In 2018, they opened the art cultural space Spazio Maiocchi in Milan and Luca Benini alongside Matthew Williams created the brand Alyx. In this five episode series we immerse ourselves into the culture of Slam Jam.  So tune into to hear our the first episode of Fashion Anthropology and make sure to subscribe to the show on wherever you get your podcast by searching The Anthropology. Spotify: https://hypb.st/antspot Apple: https://hypb.st/antapp  Read more about The Anthropology here: https://hypb.st/infgl MIC/LINE on Apple here:https://hypb.st/micapp  MIC/LINE on Spotify: https://hypb.st/micspo HYPETALKS on Apple here: https://hypb.st/talkapp  HYPETALKS on Spotify here: https://hypb.st/talkspot 3:31 - Episode 1 of Fashion Anthropology

The triple-platinum selling rapper discusses his multi-facted career with jeffstaple. Telling us why he's more than just a rapper he details his background in fashion, fine art, repping Harlem, meeting Dapper Dan and more. For Ferg it's all about working "smarter not harder." As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

The founder of Sneaker Freaker, Woody began his successful publication from what as a Nikon Coolpix and just a mere 32 pages. From making a zine to cop free gear and showcase his design skills to what is now a globally recognized publication, he details the importance of print, the need to tell the right story, the personal impact of sneakers and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Founder of Laundry Service, Cycle Media and investment management company, Steins, Jason Stein sits down with jeffstaple to discuss his early beginnings. He discusses finding clients on Craigslist to landing powerhouse brands such as Jordan and Beats by Dre and later discusses the oversaturated market of content creation and imparts advice on the apparel industry, social media and business management. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Luke Tadashi is the co-founder and creative director of Bristol Studio.  Alongside Maasai Ephraim and Jake Fenster, they run the brand which caters towards modern day sportswear. In this episode, Luke used Bristol Studio's first collection as a visual homage to his late grandfather’s autobiography, which detailed his journey from Japan to America post WWII.  He later dives into their collaboration with adidas and how the brand hopes to involve the community and culture of Los Angeles. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

FILA’s VP of Heritage & Trend, Louis Colon details their unique approach to marketing and how the brand’s comeback is here to stay. He tells us about his rocky beginnings from calling quits on his sneaker businesses to party promoting to working in temp jobs to eventually landing a job at FILA under the guidance of the late Jon Epstein. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Rastaclat founder Daniel Kasidi tells us the meaning behind his bracelet company. What started as a shoelace that has grown into a global movement, Rastaclat came from a simple idea that Daniel had while skateboarding. Today the brand aims in building community and bringing awareness to various issues.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Nicole McLaughlin is an unconventional conceptual designer. If you’re unfamiliar with her name, you have most likely come across her Instagram account. From slippers made out of Ikea bags, to sweaters made from Carhartt beanies, Nicole’s side hobby of upcycling materials into fashion-forward garments have earned her a cult following on social media. Known for upcycling old garments into unusual wearable creations, she tells us how she went from speech pathology to graphic design and dumpster diving to create sustainable art.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

John C Jay details working with Uniqlo founder Tadashi Yanai to become the Global Creative of Fast Retailing. Despite his seasoned resume,  John admits there is never an end to learning in this business. “Experimenting in your life is the most valuable thing you can do." As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Miki Agrawal is the founder of Wild, Thinx and Tushy. On the season 4 finale jeffstaple sit down with the entrepreneur and author to discuss how she started her three companies: Wild, a gluten-free pizza restaurant, Thinx, period-proof underwear and Tushy, an affordable clip-on bidet.  She tells us why she loves shifting culture through the lens of products; and the importance behind constantly challenging social norms. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS. Take 10% off on hellotushy.com with the code: HYPEBEAST

Jaysse Lopez is the founder of Urban Necessities. In this episode he details how he turned $20 into a $20 million dollar business and why he chose to partner with American Eagle. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

In part 2 of a two-part series, Round Two owner Sean Wotherspoon reflects on his Nike collaboration. Sparing us no details, he talks sustainability, being an “average joe”, haters and much more.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Co-Founder of Round Two, Sean Wotherspoon sits down with jeffstaple in part 1 of this two-part series to discuss how he became a household name in streetwear. The vintage expert and recent Nike collaborator tells us how it all started from a vintage Polo Bear shirt, to Round Two’s humble beginnings in Virginia, to the joys of finding a “priceless” item and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Eric Koston is a skateboarding legend, labeled often as the "Michael Jordan" of skateboarding. In this live recording, he details on his early rise to the sport, the complexities of sponsorships, creating his own brand and the interwoven cultures of streetwear and skate culture As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Jaden Smith is a cultural icon who's gained a following for his acting, modeling, music, clothing and humanitarian efforts. To only associate Jaden Smith with his parents, Will and Jada, would be downplaying the massive career he’s built. In this special live recording, he shares with us how he wants to change the world by detailing his creative process and humanitarian concerns. Successfully paving his own path, the young icon tells us he’s not concerned with fulfilling his parents legacy, but focused “[doing] better for the whole world.” As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.  This episode is presented by New Balance.

Co-founder of BFA, David X Prutting tells us how he went from assisting photographers to running his own business. He shares his insight on the competitive industry and how BFA became one of the most coveted sources for event photography. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.  This episode is presented by New Balance.

Peter Lundgren is the founder of T-Post. Started 14 years ago, T-Post is a wearable magazine that delivers monthly t-shirts to your doorstep with a graphic on the outside and editorial feature printed on the inside. T-Post aims to reinvent storytelling and the medium of print itself. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Roy Choi is a chef and restaurateur known for his game-changing business Kogi Truck. As he reflects on his ten-year milestone of being in the business, he discusses his thought process, early beginnings and newest venture, Best Friend. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Jerry Lorenzo is the founder of popular streetwear brand, Fear of God. Recorded in his Los Angeles studio, Jerry begins the episode with a look back at his recently-launched collaborative line with Nike. The designer then recounts his time as a club promoter, working with Kanye West and designing merch for Justin Bieber. Along the way we learn about the importance of creating solutions, selling a perspective, overcoming fears, and family. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Jon Wexler is the Vice President of Global Entertainment and Influencer Marketing for adidas. He has a job that everyone wants, but no one knows how to get it, so listen in as he details his journey, from losing thousands of dollars booking gigs in college, to becoming the man Kanye West said "saved my life." As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

BlackRainbow is a creative marketing agency and media brand founded by Greg Hervieux and Jay Smith. The Parisian businessmen discuss BKRW's mysterious origins,  why print will never die,  balancing the digital and real worlds, creating your cool no matter where you live, and why product always comes before marketing. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Benny Gold is a San Francisco-based designer and accidental clothing brand founder. He tells us how hard-work and acting on impulses is a means to entrepreneurial success. Listen in as Benny documents the progression of his accomplished career, from growing up on an isolated Key West island and attending SCAD, to designing the original Huf logo, working with icons like Nike, Supreme and Stüssy, and stumbling into the creation of his namesake label. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

James Whitner is the founder of The Whitaker Group, an East Coast retail empire that includes A Ma Maniere, Social Status, Prosper and A.P.B. On this show, James talks about getting shot and going to prison in Pittsburgh, finding his escape in fashion, the Tokyo effect, fighting the "hood dude" stigma, what's next for the brand, and so much more.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Stephen Vanasco, formerly known as Van Styles, is a photographer extraordinaire and entrepreneur. Vanasco opens up about the importance of legacy, coming up directing adult films, the needs for flexibility as an entrepreneur, and the effect of social media on today's creatives.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

This week we welcome the magnetic Mai Ikuzawa. Many of our past guests have been single-minded experts in one particular field, Mai however is a creative entrepreneur with a pulse on a wide range of industries, including automotive, high-fashion, film and gaming. What makes her even more of an enigmatic figure is that her creative agency, Bow Wow International, has a staff of one--herself. So for this show, Jeff and Mai talk about the disadvantages of owning or working for a large agency, how to simplify your career and everything within it, how her legendary race-car driving father impacted her professional life, embracing your idiosyncrasies, and balancing the three F's.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Errolson Hugh is the co-founder and principal designer of ACRONYM. In this episode we learn how Hugh has become your favorite designer's favorite designer, spawning a new generation of street-minded technical fashion brands. He talks about discovering the functionality in karate gis at the age of 10, meeting his longtime partner Michaela Sachenbacher in college, moving to Berlin and designing outerwear for the likes of Burton, causing mass hysteria with 2015's Lunar Force 1, and so much more.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Warning: This show contains explicit language and subject matter. On this week’s episode of Business of HYPE With jeffstaple, the one and only Asa Akira opens up about the entrepreneurial side of the porn industry. This jam-packed episode features the 32-year-old pornstar talking about her start in the industry, how porn has drastically altered her life, finding integrity in whatever it is that you do and pivoting within your career. She also tells us what it was like to work with Kanye at the last PornHub awards show, in addition to opening up about her pregnancy. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Shepard Fairey is a world-renowned street artist, activist and entrepreneur. Fresh off the launch of his most ambitious project to date, one that brings his work into the world of virtual reality, the 48-year-old dives into the genesis of his "Andre the Giant has a posse" sticker and OBEY brand, what it takes to find your own distinct style, partnering with like-minded people, artist legacies, and so much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

The HYPEBEAST Radio team is hard at work, putting together amazing stories for Season 3 of Business of HYPE. In the meantime, we’ve compiled this mini episode in case you missed any of the many gems dropped in Season 2. And in case you did, go back and give the season a proper listen. This is the greatest hits of Season 2.

Revisit our interview with the entrepreneurs bringing resale to the masses.

On this week’s episode of Business of HYPE, jeffstaple plays an episode of one of his favorite episodes from the BLAMO! podcast featuring AWAY founder Jen Rubio. "We saw an opportunity in this space to make a brand that people care about, talks about travel a certain way, and just so happens to make a really good suitcase."  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our channel, as well as HB•R and MIC/LINE.

On this special episode of Business of HYPE, HYPEBEAST’s Founder and CEO Kevin Ma announces plans for our most ambitious project to date, our first ever festival, aptly dubbed HYPEFEST. Although he doesn't dive too deep into the specifics just yet, be sure to keep it locked to HYPEBEAST.com, HYPEFEST.com and the HYPEFEST Instagram page to stay up to date on the latest announcements. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Yassine Saidi, head of PUMA's lifestyle and collaborations division, details his exciting career path with some stellar advice along the way. On the Season 2 finale of Business of HYPE With jeffstaple, you'll hear Jeff address in his opening, the success of any sportswear brand relies on a recipe of history, legacy, cultural authenticity and potential, and the chef that brings it all to the table. In this episode you'll meet PUMA's Executive Chef. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

George Bamford of Bamford Watch Department – the first company to offer full personalization of the world’s most iconic watches — explains how the once “antichrist” of the watch-world inspired the industry to rethink its approach to building brand loyalty. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Josh Luber, CEO and Co-Founder of StockX details the rise of his unique business, a story, as he often tells it, of serendipity. As you’ll discover however, StockX was built on nothing short of hard work and sacrifice.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Julia Lang is a brand consultant and digital marketing specialist. The Tanzanian-German marketing specialist details her budding career in curating the digital voice and image for celebrities, boutique stores and large corporations around the globe. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Bobby and Ben Hundreds of The Hundreds dive into their brand's origin story, one many revere as the first streetwear brand born on the internet. In discussing everything from their first run of shirts, to their first employee and first trade show, we discover just how rare their finely-balanced partnership is, one they affectionately call a marriage. The two also tackle outside investment, misconceptions of the industry, maintaining relevancy and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Jeweler of the stars Ben Baller recounts his humbling rise from his moniker's hardwood origins to multi-millionaire status hot on the heels of retirement...if his entrepreneurial spirit doesn't spark yet another career metamorphosis, that is. Listen in and learn more about Ben's time as Dr. Dre's head of A&R, what led him to peddling drugs and sneakers, how he deals with fame, and being the mentor the younger generation of hustlers need. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.