EP 395 | Entrepreneurial Poverty with Racheal Cook

Why are so many interior designers busy—but still not making consistent money? In this episode, Kimberley Seldon is joined by Racheal Cook to unpack the concept of entrepreneurial poverty—a cycle where business owners work hard but struggle to achieve stable, sustainable income. While inconsistent revenue is often the obvious problem, this conversation goes deeper. Because building a profitable interior design business isn’t just about making more money—it’s about protecting your time, energy, and capacity as you grow. If you’re feeling overworked, underpaid, or stuck in a cycle of feast-and-famine, this episode will help you rethink how to build a business that supports your life—not consumes it. What you’ll learn in this episode: - Why inconsistent income is the biggest barrier to sustainable business growth - How to set growth goals that protect your time and energy - Why paying yourself is critical—even while you’re growing - How to build a support system that strengthens your business decisions - What it takes to create a design business that supports health, wealth, and relationships Ready to build an interior design business that supports your talent? Join us at Business of Design®. https://businessofdesign.com