EP 095 | How To Fix A Broken Brand
If your potential client is not converting to a p…
Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon · Kimberley Seldon
January 14, 201952m 10s
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Show Notes
If your potential client is not converting to a paid customer, it’s possible your brand is broken. Fortunately, a brand audit, to identify weak spots, can fix the issue and increase the benefits of your marketing efforts.
In this episode we learn:
- a brand audit considers the metrics of marketing efforts
- how to create a streamlined message between diverse media channels
- how to determine if your brand is broken
- making beautiful rooms is not a point of differentiation
- six stages to audit your brand
It’s time to take control of your business.
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