EP 052 | Blank Walls Are Scary

A space isn’t finished until it’s ready to photograph, right? But photography can’t happen if you are looking at a room full of gorgeous furniture and blank walls. Since buying art can be intimidating—not just for your clients, but also for you as the design professional, we turn to expert art advisor Katherine Earnhardt for tips on how to make the whole process successful and enjoyable. In this episode we learn: - why art is important - the emotional benefit to clients when art is in place - how artwork completes the space and increases revenue - how emerging artists can meet clients’ budgets - better ways to discuss art with clients - ways to use a client’s own artwork when it isn’t right for the key areas It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast