
How to Turn Competition into Referrals
Business of Architecture Podcast · Enoch Sears & Rion Willard
September 8, 201535m 8s
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
How can you develop a strategic point of different that turns competition into referrals? What is point of difference and why is that powerful for a firm?Today's guest is Sandra Bekhor, President of Bekhor Management.