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How to Turn Competition into Referrals

How to Turn Competition into Referrals

Business of Architecture Podcast · Enoch Sears & Rion Willard

September 8, 201535m 8s

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Show Notes

How can you develop a strategic point of different that turns competition into referrals? What is point of difference and why is that powerful for a firm?Today's guest is Sandra Bekhor, President of Bekhor Management.