How Sir Rocco Forte built another billion-pound company after losing the family business
Business Leader · Business Leader
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Show Notes
Sir Rocco Forte has led two businesses worth more than £1 billion. The first, Forte Group, was founded by his father, Charles. It owned hotels and restaurants and was one of the biggest companies in the UK. But in 1996 it was lost. Forte was taken over by Granada after a hostile bid battle and then dismantled. Sir Rocco had to start again. At first he had no properties and couldn't even use the family name. But Rocco Forte Hotels is now valued at £1.2 billion. This is the story about how Sir Rocco fought back and his thoughts on how to grow a business
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