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141: How I Scaled & Why I Shut Down My Critically-Acclaimed Fashion Company featuring Kevin Afuwah
Season 11 · Episode 141

141: How I Scaled & Why I Shut Down My Critically-Acclaimed Fashion Company featuring Kevin Afuwah

Business Infrastructure - Curing Back Office Blues

March 21, 202152m 3s

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Show Notes

Although the barrier to entry into the fashion industry is low, it's also fickle and highly competitive. Yet, when Kevin Afuwah and two childhood friends started Royal Kulture, their unique spin on dashikis took off! Soon, they found themselves relocating from NYC to L.A. for cost-efficient production. In this episode, Kevin reminisces on how they scaled their brand, attracting celebrities like Sarah Jessica Parker and Beyonce, only to shut it down. Find out why. https://businessinfrastructure.tv/ Ep. 140.