Thorne Supplements: Booming Market & Strategic Growth
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Show Notes
Thorne supplements, a forty-two-year-old brand, is experiencing remarkable growth, with revenue projected to reach six hundred fifty million dollars this year. This success is primarily driven by Gen Z and millennials seeking better health. The brand was acquired by L Catterton last year and has maintained a compound growth rate over thirty percent since then. The US vitamins and supplements market is booming, reaching one hundred twenty-five billion dollars this year and expected to grow eleven percent by twenty twenty-seven. Thorne differentiates itself by partnering with prestigious institutions like the Mayo Clinic and offering personalized routines through subscriptions. As the brand considers bricks-and-mortar expansion, international growth, and potential acquisitions, it remains private, with L Catterton planning the ideal exit.
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