How we fell for Fall
How autumn-themed products and experiences became a money-spinner
Business Daily · BBC World Service
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Show Notes
From spiced lattes to scented candles, autumn has become a staple in marketing calendars and on social media. We speak to businesses who thrive at this time of year; hear from content creators fuelling fall fever; and look at how the season is embraced in parts of the world without autumnal temperatures.
(Picture: Friends Amina, Ayesha and Noor in front of some pumpkins at Downey’s Farm, near Toronto, Canada. Every year they go to recreate a photo in the pumpkin patch. Credit: Megan Lawton/BBC)
Presenter: Megan Lawton Producer: Sam Gruet