Business Daily meets: Konrad Bergstrom
How the Swedish entrepreneur turned business failure into success
Business Daily · BBC World Service
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Show Notes
Konrad Bergstrom comes from a family of seafarers. And as a business leader, he wants to make navigating the seas environmentally friendly. His business, X Shore, has been dubbed "the Tesla of the seas".
Konrad is now considered one of Sweden's leading entrepreneurs, having also founded Zound industries - the tech company that produces electronics for Marshall Amplification and Adidas.
But it's not all been plain sailing for the businessman.
In this edition of Business Daily, Leanna Byrne finds out how a boy selling hot dogs in his home town went from windsurfer to entrepreneur; how he overcame business failure; and how a business disagreement led Konrad back to his home - the sea.
(Picture: Konrad Bergstrom. Credit: Getty Images)
Presented and produced by Leanna Byrne