The Agreement that Saves Partnerships

In this episode of Business Brain, Dave and Shannon dive into the value of creating a “working agreement” before starting any business partnership. They discuss how this simple, non-binding document can clarify roles, expectations, and accountability—helping partners avoid misunderstandings and preserving friendships if things don’t work out. Framed as the first true project partners tackle together, the agreement surfaces potential red flags early. Alongside this main topic, they share practical tips for product listings and legal negotiations, and reflect on homebrewing beer as both a bonding experience and an example of smart marketing.

• 00:00:00 Business Brain – The Entrepreneurs’ Podcast #646 for Wednesday, May 7th, 2025
• 00:01:17 May 7th: National Homebrew Day
  • Mr. Beer
  • Untappd
  • Pinter
• Quick Tips
  • 00:05:39 Mix in client reviews and testimonials with your photos
  • 00:07:04 When negotiating a large transaction using attorneys, make a prediction up front
    • “Presuasion”
• 00:10:23 SPONSOR: Square. Get up to $200 off Square hardware when you sign up at square.com/go/brain  #squarepod #ad
• 00:11:58 SPONSOR: SoundSource gives you app-level audio effects and controls for any app on your Mac! Visit MacAudio.com/Brain and use code BRAIN to save 20.
• 00:13:17 Working Agreement
  • It’s a test!
  • The Friendship Clause
  • Heavy equipment business for toddlers!
• 00:20:14 Business Brain 646 Outtro
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