S5 E14: PR tips for small business owners - Solo episode with Caroline
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Show Notes
What is your story? What is your super power? What do you want to be known for?
In today's episode of the podcast I'm giving away all my PR tips.
In the last 5 years me and my business have been featured in Grazia The Guardian The Independent The Daily Mail Waitrose Magazine
To name just a few. And all of that has been under my own steam, no PR experience, no connections.
If you're looking for some PR coverage for your business, this is for you
Resources
Editorelle: https://www.editorielle.com/
Pressflow (FREE): https://www.pressflow.io/
Lightbulb: https://www.lightbulbhangout.com/
Rosie Davies-Smith, founder of PR Dispatch episode: https://bumptobusinessowner.com/s3-episode-7-rosie-davies-smith-pr-dispatch
Jelena Skene co-founder of Press Flow episode: https://bumptobusinessowner.com/s5-e4-jelena-skene
Takeaways
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Excellent PR coverage with no PR background
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Featured in Grazia, Stylist, Guardian, Metro, Clockify, Daily Mail, The Independent, The Guardian, Waitrose Magazine, Start Ups Magazine, Pally Talks
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You are newsworthy
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Why your location is important
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How to create a simple PR pitch deck
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PR platforms and resources
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Why you need an angle
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How to work with journalists
Links:
Website: www.bumptobusinessowner.com Instagram: https://www.instagram.com/bumptobusinessowner/ LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/