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How Cal AI Scaled to $400K MRR with a $5 CPM Influencer Strategy

How Cal AI Scaled to $400K MRR with a $5 CPM Influencer Strategy

Building Blocks with Sai Karra · Sai Karra

March 11, 20254m 24s

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Show Notes

Srikar discusses how Cal AI, a calorie tracking and macro accounting app, scaled to $400K MRR using a $5 CPM influencer strategy.

What are the key to their success and how does repurposing content across multiple platforms (TikTok, Instagram, YouTube) maximize their reach?

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