Build Your Marketing Muscles - Small Business Marketing Strategies

You can't rely on friends, family, and strangers on the internet to price the products you make or the services you sell. I dive into some of my favorite topics for this episode! Pricing, value, and communicating that to your buyers and clients. Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

I love working with businesses that are just launching to help them get started the right way (and avoid complications and headaches later!)Resources mentioned in the podcast:Choosing your website creator - https://www.gwenmontoya.com/blog/should-you-use-wix-weebly-squarespace-or-wordpressWhich social media is right for you? https://podcasts.apple.com/us/podcast/9-choosing-the-best-social-media-platform-for-your-business/id1453309708?i=1000439198511View the companion Pinterest board for this episode - https://www.pinterest.com/gmontoyapdx/how-to-launch-a-business/Gwen's website - www.gwenmontoya.comReady for ongoing support, accountability, and resources? Join my membership group! https://www.gwenmontoya.com/membership.html Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

There are so many amazing marketing podcasters out there! In this episode I share seven I enjoy. Link to other podcasts blog post - https://www.gwenmontoya.com/blog/7-podcasts-you-should-listen-to-this-weekLink to Anti-Racism isn't a Marketing Choice - https://www.gwenmontoya.com/blog/anti-racism-isnt-a-marketing-choiceAnti-Racism resource list - https://www.themobnation.com/blog/want-to-do-better-but-arent-sure-where-to-start-start-here Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Pinterest is one of my favorite platforms and accounts for a significant piece of the new traffic that comes to my website each month. It is a HUGE topic, but so much fun to explore!This this episode we'll about what Pinterset is, how it works, and why it matters.I'll also give you a rundown of the lingo and best Pinterest practices in 2020!Ready for ongoing marketing support and accountability? Join my membership group - https://www.gwenmontoya.com/membership.html Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

COVID made is 10x (at least) as hard to run a business that normal, but that doesn't mean there's nothing you can do. Whether your business is slowed down, stopped, or undergoing a big pivot, I'm sharing tips and ideas to help!Ready for ongoing marketing support? Join my membership group - https://www.gwenmontoya.com/membership.html Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

I often hear "I need to get more traffic to my website" as if that is the entire goal - just traffic. But traffic is just the first step! You need to focus on user friendliness, growing your email list, and conversion, too!Check out this episode's companion Pinterest board for more ideas and links.Related podcasts:10 Things Your Website Must HaveUsing and Growing Your Email ListWhat SEO Can & Can't Do for Your BusinessReady for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

No matter which holiday you are planning for, if you make more sales during a "holiday season" you need to start weeks and even months earlier than you think you do to get the most out of your promotions. In this episode I break it down for you!For more resources, go to the Pinterest board for this episode - https://www.pinterest.com/gmontoyapdx/holiday-marketing-tips/ Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Networking isn't something that comes easy to me and I can't say I ever really look forward to it (except for MOB meetups, of course!)In this episode I share ideas and tips to make your next networking experience a success instead of a nightmare.For more networking tips and ideas, check out the companion Pinterest board for this episode.Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

I'm a big believer in not showing up on every platform (which means I'm definitely not going to tell you to do it), but you NEED an email list!Your social media accounts can get hacked, deleted, suspended....and it is all out of your control. But an email list? That's yours!After you've listened to the episode, check out the companion Pinterest board for resources and ideas!Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

It can feel so frustrating to be humming along in your business and then WHAM suddenly everything feels harder than it should be and that progress you were making starts to slide until you're not even sure what you're doing anymore. Welcome to a slump. Let's talk about five signs to pay attention to and ways to pull yourself out of the slump.Check out the Pinterest board for this episode for more resources and ideas.Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Visit the Pinterest link for this episode for more resources!For many parents their kids' first year of school is when they come back to their business after a break. It is exciting to dive back into your business and get things moving again! In this episode I share ideas and insight into protecting your time and getting things done!Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Ah, content! The thing we're all supposed to be producing, but no one really knows what to create or what to do with it once its made. In this episode, I dive into how to create your own content audit! TRUST ME - you want do to one! It will save you hours of time, rivers of tears, and make you feel like a genius at the same time.The companion blog post - Never Run Out of Content Again Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

It isn't enough to throw up a website, fill out your about page, add a couple of photos, and never thing about it again. Your website needs to work for you!The ten must have things I cover in this episode will make your website stronger, better, and more likely to bring you business.Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Ok, maybe don't say "I'm awesome", but you probably need to learn how to accept the compliments you receive! More resources - 85 Ways to Say Thank YouReady for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Who doesn't need more time in their day? Use the tips in this episode to reclaim time to do something you love! Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

I don't want you to be everywhere because you really, really don't need to be!Before you sign up for every platform (and what ever shiny new one comes along next), let's talk about these questions:1) What are your goals?2) Where are your people?3) Can you create the content they want to see?4) Where do you want to be?5) How do you continue the relationship?Planners and tools mentioned:www.planoly.comwww.tailwind.comwww.smarterqueue.com Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Self sabotage makes you doubt your decisions, puts barriers in your way, and generally ruins a perfect good day.BUT - if you know what to look for you can win!Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Instagram Stories can be a great way to connect with your audience on Instagram - learn some tips and tricks in this episode!Link to my Guide to Instagram Stories - https://www.gwenmontoya.com/blog/the-complete-guide-to-using-instagram-stories (its a long read, so get comfy!)Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Fair warning - I'm an SEO nerd. I love digging into the SEO on a site, improving it, and teaching people how to use it to grow their business. But it isn't a one size fits all solution and it isn't the only marketing tool you should be using. In this episode I talk about what SEO can and can't do for your business!Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

I work primarily with women business owners, and these issues come up over and over. Let's talk about them, get them out into the light, and start reclaiming our awesomeness in the process.Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Can you wear your pajamas and still be visible enough to grow your business? Yes!I break it all down for you in this episode!Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

When you run a business you have to put your heart into and go all in. Let's talk about why.Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Canva - www.canva.com Wordswag (app) Adobe Spark Post - www.spark.adobe.com/about/post (also an app version) SmarterQueue - www.smarterqueue.com Facebook Debugger - www.developers.facebook.com/tools/debug/ Mile IQ (app) Instacart - www.instacart.com Google Drive Waze (app) Pandora - www.pandora.com Connect with me online: www.gwenmontoya.com www.facebook.com/gmontoyapdx www.twitter.com/gmontoyapdx www.instagram.com/gmontoyapdx Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Originally published as a blog post - https://www.gwenmontoya.com/blog/19-ten-minute-marketing-hacksReady for ongoing marketing mentoring and support? Join my Adventures in Marketing group! Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

Gwen talks about the reasons behind creating a podcast and why she calls this a "not -a-podcast podcast" Connect with me online at: www.gwenmontoya.com www.facebook.com/gmontoyapdx www.instagram.com/gmontoyapdx www.twitter.com/gmontoyapdx Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx