Build Mode

This week’s guest is Ayal Yogev, co-founder and CEO of Anjuna Security, who has experienced both sides of the startup journey: scaling quickly during the boom years and then making the incredibly difficult decision to lay off a significant portion of his team when the market shifted. From growing to 75 employees to scaling back and rebuilding, Yogev learned firsthand that the hardest part of leadership isn’t hiring fast, it’s making tough decisions with care, transparency, and integrity. In this episode, Isabelle Johannessen and Yogev unpack what it really means to lead through layoffs with compassion and how founders can support their teams even in the most challenging moments. They also explore the lessons learned from scaling too quickly and how to build a more resilient company the second time around. They discuss: How to approach layoffs with empathy and transparency Ways to support employees beyond financial compensation What founders get wrong about scaling and hiring Why culture matters most during difficult moments Lessons from rebuilding after layoffs Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type. New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams. Chapters: 00:00 We grew too fast 02:30 What Anjuna actually does 04:45 Scaling the team quickly 06:10 The market crash hits 09:40 Handling layoffs with empathy 12:10 Supporting employees the right way 15:30 Why culture matters in crisis 20:50 The hiring mistake founders make 27:40 When to scale your sales team 34:40 Rebuilding after layoffs

If one thing has become clear this season, finding the right talent for your team isn’t as easy as picking from a pile of resumes This week’s guest is Leah Solivan, the founder of Taskrabbit and now an early-stage investor who has seen that the power to change a homogenous startup exosystem comes from empowering diverse VCs to fund underrepresented founders who will hire the hidden tech talent. From bootstrapping TaskRabbit on credit cards to scaling it into one of the defining companies of the gig economy, Leah learned firsthand that the hardest part of building a company isn’t the product, it’s selecting the right people to build it. In this episode, Isabelle Johannessen and Leah unpack what it really takes to build diverse teams from day one and why most companies get it wrong by waiting too long. They also explore how the lack of diversity in venture capital directly shapes who gets funded, and ultimately, who gets hired. They discuss: How to build diverse teams intentionally from the very beginning Why the “easy path” in hiring leads to less diverse outcomes The connection between diverse VCs and diverse companies How to hire for culture and values over credentials Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type. Chapters: 00:00 The hard way to hire diverse talent 01:20 From engineer to Taskrabbit founder03:39 The moment that sparked Taskrabbit 07:39 Why building teams is the hardest part 12:06 Learning how to hire from scratch 17:36 Why venture capital lacks diversity 27:25 How to build diverse teams from day one 39:42 What founders get wrong about competition

If one thing has become clear this season, it’s that there is no formula to building the perfect team. But no one breaks the mold quite like this week’s guest, Isaiah Granet, the co-founder and CEO of Bland. The voice AI startup has been growing at a breakneck speed but the founding team has taken their time to prioritize passion over pedigree and find their team members in places many might not think to look. In this episode, Isabelle Johannessen and Isaiah Granet unpack a radically different approach to hiring that prioritizes aligned work ethic, curiosity, and flexibility rather than resumes and connections. So far, that approach has worked for Bland. The scrappy team has gone from pre-seed to series B in less than a year. They discuss: How to identify “hidden gem” talent in unexpected places The role of cold inbound and unconventional sourcing When to hire ahead of need and when not to How hiring philosophy shapes company culture at scale Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type. Chapters: 00:00 — Hiring for Passion Over Pedigree 02:42 — Pivoting Into Voice AI 03:49 — Explosive Growth: Pre-Seed to Series B 05:00 — Surviving Hypergrowth 10:00 — Rethinking Hiring: Finding Hidden Talent 16:30 — Building and Scaling Culture 24:00 — Who to Hire (and When to Fire) 41:30 — Compensation, Equity, and Final Lessons New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

Every founding team is a mix of personalities, communication styles, and strengths. That can be a superpower or cause founders to butt heads. Without a clear framework for navigating conflict, even the strongest teams can fall apart before they really get started. This week on Build Mode, Isabelle Johannessen sits down with Ian Schmidt, strategic advisor at Trimergence, to unpack the “personal operating system” behind every founder. As a coach, consultant, and occasionally a bouncer, Ian helps teams build the self-awareness and relational tools they need to scale without unnecessary friction. They discuss: Why founders should invest in coaching before conflict escalates How to repair after conflict goes sideways The importance of understanding your own triggers as a leader How to create space for the self-work that actually saves time long-term Following last week’s episode on family co-founders, this conversation expands those lessons into practical tools any founding team can use. Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type. Chapters: 00:00 Why Conflict Isn’t the Problem 02:18 The Founder Operating System 04:21 Why Co-Founders Clash 05:34 How to Map Your Personal OS 10:26 Start Early or Pay Later 16:59 Frameworks for Navigating Conflict 23:32 Relationships, Loneliness & Support Systems 31:15 Identity, Habits & Scaling Yourself New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

In startups, choosing a co-founder is often compared to choosing a spouse. But what happens when your co-founder actually is family? In this episode of Build Mode, host Isabelle Johannessen explores how founders navigate co-founder relationships that come with built-in trust and unique challenges. First up is Hala Jalwan and Alessio Tresanti, the married co-founders of AI agent for procurement focusing on autonomous sourcing, Rivio. They discuss building a company from the same household and why clear roles and communication matter when both your personal and professional lives are on the line. Then Isabelle talks with Anna Sun, co-founder of Nowadays, an AI co-pilot for corporate event planning that she launched with her sister Amy shortly after graduating from MIT. Sun explains how their sibling dynamic shapes decision-making, team culture, and the way they move quickly as founders. They discuss: How trust shapes strong co-founder partnerships The benefits and challenges of building a startup with family Dividing roles and decision-making between co-founders Hiring and culture in early-stage startups Why some founders turn to co-founder coaching to navigate conflict This episode looks at how unconventional co-founder relationships can become a startup’s biggest advantage and why trust may be the most powerful tool a founding team has. Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type. New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

This week on Build Mode, we’re joined by David Park, co-founder and CEO of Narada, an enterprise AI agent platform spun out of UC Berkeley AI Lab research. Narada uses large action models to automate complex, multi-step workflows across enterprise systems. After previously co-founding and exiting Coverity, Park is now building his second company with a different playbook: Stay lean, talk to customers, and don’t raise before you’re ready. In this episode, he shares why Narada spent a year making nearly 1,000 customer calls before raising institutional capital, how the company reached 99.99% reliability in production environments, and why he believes too much funding too early can derail even the strongest teams. Park also reflects on his experience as a Startup Battlefield Top 20 company and the lessons he’s carried from his first exit into building Narada. He breaks down: Why customers won’t tell you your “baby is ugly” — but their wallets will How Narada achieves enterprise-grade AI reliability Why raising money before product-market fit can be dangerous The discipline of building a lean, “mean building machine” When to scale your go-to-market team (and when not to) Why founders must stick to their values, even under pressure Lessons from Startup Battlefield and building in public Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself): techcrunch.com/apply. Be sure to say you heard about Startup Battlefield from the Build Mode podcast. Founders Summit: If you want to take these conversations beyond the podcast, then come join us in person at a TechCrunch event on June 9 in Boston, we're hosting our founders Summit, which is essentially build mode in real life. It's a full day focused entirely on founders, builders and the conversations that actually move startups forward. It's also a great way to sharpen your story. Get your tickets. TechCrunch Disrupt: If you're thinking about applying to Startup Battlefield, then October 13 to 15 in San Francisco, we're back for TechCrunch Disrupt, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with 1000s of founders, VCs, and tech enthusiasts, then grab your tickets. Use code buildmode15 for 15% off any ticket type 00:00 – Why customers won’t tell you the truth (but their wallets will) 02:43 – What Narada does: enterprise AI agents powered by large action models 04:28 – Enterprise reliability: reaching 99.99% accuracy 07:32 – Trust, security, and on-prem deployment 12:26 – Bootstrapping, 1,000 customer calls & finding real pain 15:05 – Raising after traction & meeting their lead VC at Disrupt 18:47 – Scaling responsibly after product-market fit 22:46 – Go-to-market strategy & leveraging channels 23:48 – From Coverity exit to Narada: a founder’s second act 27:05 – Founder advice: passion, grit & integrity 30:20 – Fake it till you make it? Not quite. 30:44 – Startup Battlefield experience 36:05 – Final reflections on disruption & building for impact New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

This season on Build Mode, we’re breaking down what it really takes to build a world-class team and that starts with hiring the right people the first time. This week, we’re joined by Sarah Lucena, founder and CEO of Mappa, a behavioral intelligence platform that uses voice AI to decode human behavior in under 60 seconds. After rebuilding teams over and over again early in her career, Sarah set out to answer the question: why do “great on paper” candidates fail to flourish after their hired? In this episode, she explains how Mapa analyzes thousands of voice biomarkers, from speech patterns to linguistic signals, to build behavioral profiles and match candidates based on compatibility, not just the on-paper credentials. They help their clients make the right hired the first time, saving crucial time and money. She breaks down: • Why most hiring decisions are still a gamble • Compatibility vs. similarity (and why it matters) • How voice biomarkers reveal behavioral traits • How to reduce bias without lowering the bar • How founders should think about building aligned teams Whether you’re hiring your first employee or scaling a fast-growing startup, this episode will change the way you think about talent, team dynamics, and what it really means to be a “fit.” Chapters: 00:00 – Why great hires still fail 00:47 – Meet Sarah Lucena (Founder & CEO, Mappa) 01:39 – What Mappa does: voice → behavioral intelligence 04:22 – Why voice (not video) is the best signal 06:03 – The proprietary dataset & real-life outcomes 12:30 – Mapping companies, not just candidates 14:27 – Compatibility vs. similarity 16:10 – Bias, diversity & better hiring signals 23:53 – Expanding beyond hiring (VCs, finance, insurance) 30:16 – Using Mappa to evaluate investors 33:02 – Building Mappa’s own team 35:49 – Founder advice: patience, compatibility & lawyers 39:16 – Startup Battlefield experience 41:29 – Outro New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

Build Mode is back. This season we’re breaking down what it really takes to build a world-class founding team starting with your cap table, equity structures, and startup compensation strategy. We kick off with Yuri Sagalov, managing director at General Catalyst and former founder, YC partner, and seed investor at Wayfinder Ventures. Yuri has worked with hundreds of pre-seed and seed-stage startups, and he shares practical advice on how early-stage founders should think about startup equity, cap table design, investor selection, and compensation structures from day one. He breaks down: The 3 types of investors (and which one to avoid) Why your cap table is part of your team The 20–25% seed dilution rule How to split equity with a co-founder How to talk to early employees about risk and compensation No matter where you are in your startup journey, this episode will help you get the incentive structure right from the beginning. Chapters: 00:00 - Why your first hires deserve more equity 00:31 - Meet Yuri Sagalov (YC → General Catalyst) 02:12 - Your cap table is part of your team 02:50 - The 3 types of investors (avoid this one) 05:02 - How to split equity with a co-founder 07:55 - How much equity to give early employees 09:37 - How to talk compensation and risk 12:31 - Red flags in formation docs and vesting 18:27 - Advisors for equity? Usually a mistake 20:05 - The 20–25% seed dilution rule 26:03 - The shift to 10-year stock options 34:11 - Don’t scale before product-market fit 39:23 - Final advice: Just start and choose your co-founder carefully New episodes of Build Mode drop every Thursday. Hosted by Isabelle Johannessen. Produced and edited by Maggie Nye. Audience development led by Morgan Little. Special thanks to the Foundry and Cheddar video teams.

It takes a village to build something great. In Season 2 of Build Mode, we go deep on how to assemble a founding team that signals ambition, execution, and long-term success. Founders and investors share candid lessons on hiring, structuring, and scaling teams that actually win. New episodes coming February 19.

n the season finale of Build Mode, Isabelle Johannessen sits down with Paul Irving, Partner and COO of GTMfund, to discuss go-to-market strategies for the AI era. Paul shares specific, actionable advice on how early-stage startups can win even when facing well-funded competitors who iterate at lightning speed. He also explains why distribution has become the final remaining moat when technical advantages disappear in months instead of years, and why every company needs a unique go-to-market motion tailored to their specific ICP. If you just can’t get enough AI-native GTM strategies, check out this episode of the GTMnow podcast: Build your AI Outbound Machine with ChatGPT Chapters: 00:00 Intro 00:44 Meet Paul Irving - GTM Fund 04:02 Finding Competitive Edge in Specific Channels 07:34 Matching Operators to Startups with AI 12:08 The End of the B2B SaaS Playbook Era 14:09 Creative GTM Strategies 16:18 The Power of Warm Introduction Mapping 23:04 Success Stories: Ryder and Vanta 25:25 Red Flags in Go-to-Market Strategy 27:29 Advice for Resource-Constrained Founders 31:22 When to Start Hiring a GTM Team 34:57 Outro Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

We're bringing you a special TechCrunch podcast crossover episode. Isabelle joins Equity Hosts Kirsten Korosec, Anthony Ha, and Rebecca Bellan to dissect the year's biggest tech developments, from mega AI funding rounds that defied expectations to the rise of "physical AI," and make their calls for 2026. The group tackled everything from why AI agents didn't live up to the hype in 2025 (but probably will in 2026), to how Hollywood will push back against AI-generated content, to why VCs are facing a serious liquidity crisis. Listen to the full episode to hear: Why world models are the next big thing in AI and how they're different from large language models The death of "stealth mode" for AI startups and the rise of alternative funding sources Predictions on regulatory chaos around AI policy and what Trump's recent executive order means for startups Hot takes on IPOs: Will OpenAI and Anthropic actually go public in 2026? Rapid-fire predictions including Johnny Ive and Sam Altman's inevitable public breakup, the return of dumb phones, and why everyone will be calling themselves "AI native" What's coming in Build Mode season 2: A deep dive into team building, hiring, and finding co-founders Chapters: 00:00 Intro - TechCrunch Build Mode & Equity Crossover Episode 00:27 Meet the Hosts - Predictions Episode Introduction 02:49 Reviewing 2024 Predictions - The Mega Funding Rounds 05:40 AI Startup Funding Challenges and Alternative Capital Sources 08:05 2026 AI Predictions - World Models and the Next Evolution 12:41 Physical AI - The Intersection of Robotics and Intelligence 14:07 AI in Media and Content Creation 18:48 Netflix-Warner Brothers Deal and FTC Predictions 21:09 The LP Direct Investment Trend 23:26 IPOs and Deep Tech Capital Challenges 25:49 Startup Battlefield Trends - Verticalized AI Across Industries 28:08 Rapid Fire Predictions - Fashion, Self-Driving Cars, and More 30:25 The Dumb Phone Comeback and Foldable iPhones 32:51 Build Mode Season 2 Preview - People and Team Building New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

Founders Gabriel Sanchez (Enspectra Health) and Tom Harries (Earth Funeral) share what it takes to build in heavily regulated industries where "move fast and break things" simply won't work. In this episode of Build Mode, they reveal the realities of navigating FDA approval processes, state-by-state regulations, and cultural taboos while building products that are literally matters of life and death. Gabriel walks through Enspectra's nearly decade-long journey to FDA clearance for their skin imaging device, while Tom discusses building a human composting service as an alternative to cremation and burial. They offer tactical advice on iterating while waiting for regulatory approval, planning your runway when success is largely out of your hands, and raising venture capital in spaces that many investors consider too taboo to touch. Chapters: 00:00 Intro 00:30 Meet Gabriel Sanchez - Enspectra Health 02:34 The First FDA-Approved Skin Imaging Physics in 28 Years 04:24 From Stanford Lab to Clinical Device 06:43 Navigating FDA Clearance and Reimbursement Strategy 43:33 Scaling While Managing Regulatory Barriers 46:55 Where Earth is Today and Future Growth 48:00 Outro New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.