#391 Building a Billion Dollar B2B Brand (Highs and Lows)
Breaking B2B - SaaS Marketing and B2B Marketing Podcast ยท Alina Vandenberghe, Sam Dunning
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Show Notes
โบ The experience of building a $billion brand!
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Sam talks to Alina Vandenberghe, CO-FOUNDER & CO-CEO @ Chili Piper. They cover:
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๐ The importance of brand in 2024 & beyond
๐ Why Chili Piper have gone so big on brand
๐ Priorities for a small marketing team
๐ Impact on inbound & revenue
๐ Ups and downs of scaling
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๐ Alina Vandenberghe
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