#336 Why Content FAILS Without A Point of View
āŗ Why B2B content needs a point of view (POV)! ā Yaagneshwaran Ganesh is Founder & Content Strategist at SaaS Sprints | Content Marketer at Avoma. š§ Have a listen to Yaagneshwaran & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover: š What makes a great POV š What is product led content? š How to build content pillars š A step-by-step for crafting solid POV content for your B2B co YAAGNESHWARAN GANESH ā LinkedIn: https://www.linkedin.com/in/yaagneshwarang/ ā Web: https://www.saas-sprints.com ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ ā Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email ====================== š Apply to work with Sam for your website / SEO / B2B marketing consulting: http://samdunning.org ======================
Breaking B2B - SaaS Marketing and B2B Marketing Podcast Ā· Yaagneshwaran Ganesh, Sam Dunning
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