
#250 Why B2B Lead Gen Is For Sales (NOT Marketing) - Jessie Lizak
āŗ How marketing keeps changing! Jessie Lizak is CMO at BDEX & she's also Podcast Host @ Whiskey Wednesday & Deconstructing Data! š§ Have a listen to Jesie & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover: š Why lead gen is for sales š What marketing should focus on for B2B š What sales should focus on for B2B š Why marketing should be more self-serve ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email JESSIE LIZAK ā LinkedIn: https://www.linkedin.com/in/jessie-lizak/ ā Web: https://www.bdex.com/ Please check out our sponsors: ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ Chili Piper - Advanced scheduling software that helps B2B revenue teams double their conversion rates, increase customer satisfaction, and reach new levels of productivity - https://www.chilipiper.com/bgs ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹
Breaking B2B - SaaS Marketing and B2B Marketing Podcast Ā· Jessie Lizak, Sam Dunning
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