Maxine Laceby, CEO Absolute Collagen - From Starting her Business at 50 to Finding her Absolute Authentic Self
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Show Notes
Jeannette talks to Maxine Laceby, the founder and former CEO of Absolute Collagen, who discusses her journey of self-discovery and entrepreneurship.
Maxine shares her personal story of starting her business from her kitchen table and the challenges she faced along the way. She talks about the importance of authenticity and being true to oneself, as well as the power of emotional intelligence in building a successful brand. Maxine also delves into the benefits of collagen and how Absolute Collagen has become a go-to product for both men and women, promoting overall well-being and empowering individuals to embrace their true selves
KEY TAKEAWAYS
- Absolute Collagen is a liquid collagen supplement that is designed to improve hair, skin, nails, and overall well-being. It is made from hydrolyzed marine collagen, which is highly absorbable and stimulates the production of collagen in the body.
- The product is suitable for both men and women, and its audience is getting younger as people recognise the importance of collagen for prevention and overall health.
- It’s crucial to have authenticity and be true to oneself in business. Maxine believes in building a brand that reflects her values and principles, and she encourages others to do the same.
- Absolute Collagen is committed to doing the right thing and has pursued B Corporation status, which recognises businesses that meet high standards of social and environmental performance, transparency, and accountability.
BEST MOMENTS
"I had that revelation that I no longer needed to put that hat on. I no longer needed to show up as what people want me to be."
"I just wanted to be Maxine and nothing else, nothing more, nothing less. And that's what I believe our brand stands for."
"We are an authentic company. We share the same values, the same principles, same morals, and that makes life a lot easier."
"We want her to be seen, to be heard. I want her to be able to turn up as herself, be confident, to see herself represented."
This is the perfect time to get focused on what YOU want to really achieve in your business, career, and life. It’s never too late to be BRAVE and BOLD and unlock your inner BRILLIANCE. If you’d like to jump on a free mentoring session just DM Jeannette at [email protected] or sign up via Jeannette’s linktree https://linktr.ee/JLinfoot
VALUABLE RESOURCES
Brave, Bold, Brilliant podcast series - https://podcasts.apple.com/gb/podcast/brave-bold-brilliant-podcast/id1524278970
ABOUT THE GUEST
When Maxine Laceby started Absolute Collagen from her kitchen table aged 50, with no business experience, she had no idea it would become the multi-million-pound wellness brand it is today. Absolute Collagen was named 4th in The Sunday Times Hundred and Maxine has been awarded a Natwest Everywomen award amongst others. Integrity and giving back in all areas are inherent to Maxine personally and professionally, and why she became a patron of the Prince's Trust in 2021. From her humble beginnings living on a council estate with a single mother to her ADHD, which she sees as her superpower.
Social Accounts:
@ absolutecollagen
@ maxinelaceby
ABOUT THE HOST
Jeannette Linfoot is a highly regarded senior executive, property investor, board advisor, and business mentor with over 25 years of global professional business experience across the travel, leisure, hospitality, and property sectors. Having bought, ran, and sold businesses all over the world, Jeannette now has a portfolio of her own businesses and also advises and mentors other business leaders to drive forward their strategies as well as their own personal development.
Jeannette is a down-to-earth leader, a passionate champion for diversity & inclusion, and a huge advocate of nurturing talent so every person can unleash their full potential and live their dreams.
CONTACT THE HOST
Jeannette’s linktree - https://linktr.ee/JLinfoot
https://www.jeannettelinfootassociates.com/
YOUTUBE - https://www.youtube.com/channel/UCtsU57ZGoPhm55_X0qF16_Q
LinkedIn - https://uk.linkedin.com/in/jeannettelinfoot
Facebook - https://uk.linkedin.com/in/jeannettelinfoot
Instagram - https://www.instagram.com/jeannette.linfoot/
Podcast Description
Jeannette Linfoot talks to incredible people about their experiences of being Brave, Bold & Brilliant, which have allowed them to unleash their full potential in business, their careers, and life in general. From the boardroom tables of ‘big’ international businesses to the dining room tables of entrepreneurial start-ups, how to overcome challenges, embrace opportunities and take risks, whilst staying ‘true’ to yourself is the order of the day.