Meta vs. Decentraland: The Fight to Rule the Metaverse
Brand2Brand: The Marketing Show · Brand2Brand.co
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Show Notes
In this episode of Brand2Brand, Thomas and Veronica enter the metaphorical metaverse to discuss what emerging VR/AR technology will mean for the future of business. The news that Meta (formerly Facebook) is embarking on a path to a fully connected virtual metaverse has sent shockwaves across the internet. There are long-standing virtual communities, built on blockchain technology, that have been operating long before Zuckerberg brought them mass attention. As we see cryptocurrencies like Decentraland’s “Mana” climb in value, it’s clear that this brave new world is not something companies can afford to ignore.
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