Season 1 · Episode 119
Rethinking the Running Community (and why it matters): the Future of Borderlands
Borderlands Trail and Ultra Running · Josh Rosenthal | Ultra Runner
January 2, 202550m 0s
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Show Notes
This is what Borderlands Trail Running will look like in the next year and where it will be in 10 years.
- Podcast: I will 10x the listeners in 2025 and move from it being all about me to being all about 'we'. I'll build a team of media personalities and distribute them through Borderlands.
- Tech: Wylder App - I will release v1.0 + 2.0 in 2025
- Events: Salt Lake Foothills Trail Races
- Robie House: I will build the ultimate pre-race media beginning at WSER 2025
- Apparel: I'm looking for a non-tech apparel company to partner with on an equity level in 2025.
- Music: I will release one new song per month
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Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
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Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025
PATH Projects - My favorite running shorts, Borderlands10 for 10% off.
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