330: Opening a Boutique in a Developing Area with Elissa Paquette

On this weeks Boost Your Boutique podcast, Emily chats with Elissa Paquette, boutique CEO of Calico in New Bedford, MA. If you aren’t familiar with New Bedford, it’s a developing area and was even more so when she opened her boutique on a whim 12 years ago. Elissa chats with Emily about the evolution of her business, her wins and losses, and the journey to becoming a successful brick and mortar and e-commerce boutique! LISTEN NOW HERE: bit.ly/boostyourboutique on iTunes or bit.ly/boostyourboutiquestitcher on Stitcher Six Figure Boutique Blueprint is open for enrollment through 9/13! www.sixfigureboutiqueblueprint.com

Mentioned in this episode:

How To Start A Clothing Boutique Business - Free On-Demand Webinar

Here is the link to register for the free, on-demand training:

How To Start A Clothing Boutique Business

Work on Your Shop Event- September 21, 2025

Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forward

Work on Your Shop Event- September 21, 2025