#92: Steve Jensen on Data-Driven Dental Practice Management
Bite-Sized Dental Marketing · Eric Hubbard
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Show Notes
Steve Jensen from Dental Intelligence offers expert insights on modern dental practice management, focusing on analytics, relationship-based marketing, and adapting to trends like online scheduling. He addresses the rise in post-COVID patient cancellations and no-shows, proposing strategies like advanced appointment confirmations, patient education, and clear cancellation policies to enhance patient commitment and minimize the impact of missed appointments. Additionally, Eric and Steve emphasize the crucial role of patient retention in fostering dental practice growth. They note that long-term patients are more likely to accept treatment than new patients, highlighting the importance of nurturing these relationships for sustainable practice development and increased treatment acceptance.