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Advertising Integrated with Blockchain

Advertising Integrated with Blockchain

Binance Podcast · Binance

May 24, 201928m 44s

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Show Notes

At the Paris Blockchain Week Summit, Wei Zhou had a quick talk with Fabien Aufrechter, the Head of Havas Blockchain at Havas Group, about the integration of blockchain with advertising, as well as what a leading advertising company like Havas Group can offer large corporates and small startups with crypto ambition.