BiggerPockets Business Podcast 05: Disrupting an Ancient Industry by Thinking Differently with Daniel Santana and Chris Bossio

Today’s guests are harnessing technology to change the face of a blue-collar, brick and mortar business that’s been around for 7,000+ years : barbering. Daniel and Chris break down exactly how they opened their first barbershop in the Tampa Bay area, and how reinvesting the profits allowed them to open 6 more in a few short years. They explain why every entrepreneur should set aside some funds for “oopsies.” And they offer tips on projecting expenses, choosing a location, hiring a team, and conjuring up creative ways to get customers in the door — guidance that applies to each and every business. So, can a barbering business really scale? Theirs does… because they launched a line of barbering products including razors, shears, air compressors, and wireless charging mats. So if you’ve ever considered direct-to-consumer sales, you’ll want to listen for their advice on doing business overseas (hint: hire a consultant!) and growing sales online. Also, Chris reflects on building a massive Youtube following — and how providing free education to his 250,000 subscribers helped build his company’s brand and attract high-caliber talent. If you want to change your industry by taking a fresh approach, this episode will leave you inspired and ready to take action today. Download this one now, and subscribe so you won’t miss the next one!